The Xbox 360 was the top-selling games console of 2011, as the Microsoft platform evidently proved most popular with lovers of mens shirts.
According to data published by computerandvideogames.com, the Xbox 360 sold 2.7 million more units than its nearest rival in 2011.
The figure saw the Microsoft console maintain its position as the most fashionable games system for the modern man, who now spends much of his disposable income on games and shirts alike.
Speaking to the video games website, NPD analyst Anita Frazer noted that the Xbox HD platform also enjoyed "a unit sales increase over last year".
"All other platforms declined in unit sales versus 2010," she added.
Much of the success of the Xbox 360 has been attributed to the popularity of multiplayer titles like Call of Duty: Modern Warfare and FIFA Soccer 2012.
From a fashion perspective, the Xbox 360 also provides a more suitable accompaniment to quality shirts than the WII, with gamers not required to move frenetically around the room in a practice that could induce sweat patches.
Instead, users of the Microsoft system can stay cool - and most importantly fashionable - from the comfort of a sofa or armchair.